Constantly, we expose ourselves to the consumption of vast amounts of data and information. In many cases, accessing and understanding them to make decisions can be complex.

Within the universe of data, Analytics & Visualization is the practice focused on presenting information. It aims to achieve clear and effective communication through the creation of dashboards, reports, alert systems, via voice, mobile devices, etc.

This strategy allows for quickly extracting conclusions, patterns, and trends. It also enables interaction with data and facilitates exploratory analysis for individuals who may not necessarily have analytical profiles but are crucial to the business.