Datalytics joins US-based Lovelytics to expand its presence in the Americas
The merger creates an organization of over 340 data and artificial intelligence specialists, with a presence in Latin America, the United States, and Europe.
This new team combines experience, innovation, and proven knowledge to deliver high-impact solutions to businesses of all sizes, solving complex challenges simply and effectively.
With a strong partnership with Databricks and other leading platforms, the merger promises to transform the Data & AI ecosystem, enabling new opportunities for clients and teams at a global scale.
Buenos Aires, January 30, 2025 – Datalytics, a leading consulting firm in Data & AI, announced its merger with Lovelytics, a renowned data analytics and artificial intelligence consultancy based in the United States.
Through this strategic integration, Lovelytics and Datalytics will form a dynamic and experienced company aiming to become the leading data and AI consultancy in the Americas.
The Data & AI universe is global. This makes the challenges faced by large companies in Latin America the same as those encountered by corporations in the United States. A similar situation arises with Data & AI implementations in SMEs: although the technology and industries may differ, the problems, questions, and challenges in data projects are the same.
Guillermo Watson, founder and Chief Data Officer of Datalytics, added: “We have been working with data for 18 years at Datalytics. We’ve seen concepts and paradigms emerge that have redefined the way we work and think about solutions. Over the years, we’ve worked with all types of technologies, clients, and industries. That knowledge and experience have given us a unique ability: to solve very complex problems in a simple way. That’s what sets us apart, the reason we are chosen, and our main value.”
With the integration of Datalytics and Lovelytics teams, an organization of over 340 people is created, with proven experience and know-how across all current data disciplines (AI, Machine Learning, Data Engineering and Science, Visualization, Business Analytics Translators, etc.), ready to scale quickly and deliver exceptional service.
“We are building the best consulting firm focused on Databricks and leading technologies. We’ll leverage our experience and combine resources to enable new opportunities for our teams and clients, both in established and emerging markets. This merger allows us to expand our business and improve service for both Lovelytics and Datalytics clients,” commented Patricio Moreno, CEO of Datalytics.
“The talent and experience of Datalytics’ team strengthens our ability to solve our clients’ most complex challenges at scale. The union between our companies is an ideal complement, both technically and culturally. We are excited to bring these capabilities to the US market, helping our clients modernize faster and achieve their goals through data,” said Scott Love, CEO of Lovelytics.
About Lovelytics
Lovelytics is a prominent consulting firm in data, AI, and analytics, based in Arlington, Virginia, with a team distributed across the United States and Canada. The company specializes in developing advanced solutions within the Databricks ecosystem. It has been consistently recognized as one of Databricks’ top partners. Lovelytics is backed by Databricks Ventures and Interlock Equity. For more information, visit lovelytics.com
About Datalytics
Founded in 2007, with 18 years of experience, Datalytics is a leading Data & AI consulting firm with offices in Argentina, Colombia, and Spain. Datalytics transforms data into information. It offers all services related to the data lifecycle: data strategy, engineering, AI, machine learning, governance, training, etc. It has an interdisciplinary team of over 240 people working with clients across Latin America, the United States, and Europe. For more information, visit datalytics.com
